Make your mum proud. Make work that matters.

What's The Job?

Think: Turn complexity into clarity. Lead brand strategy, consumer research, and innovation projects, turning research and cultural insights into clear, actionable ideas. Be the voice of the consumer and bring a strong point of view to the work.

Do: Develop strategies for new-to-world and heritage brands. Lead innovation projects from research through sell-in, build decks and strategic narratives, and create briefs and concepts that inspire the creative team.

Inspire: Bring curiosity and cultural inspiration to the work. Lead workshops, brainstorms, and presentations, and push the team to find fresh perspectives and new ways of working.

Lead: Be the strategic point-person across projects, partnering closely with clients, creative, and client services. Support pitches and new business, mentor junior team members, and help grow Vault49’s strategy practice. Build strong client relationships and know when to take ownership and when to bring in the Head of Strategy.

What We’re Looking For

• 8+ years of experience in a brand design or innovation agency
• Strong experience across brand strategy, consumer research, and innovation
• Able to turn research and insights into clear, compelling strategic stories and ideas
• Comfortable leading projects from start to finish, including research, workshops, innovation, and concept development
• A strong storyteller and communicator who can build decks, lead presentations, and bring a clear point of view
• Curious, culturally engaged, collaborative, and willing to experiment
• Builds trust with clients every day through inspiring thinking and a shared understanding of their goals.
• Nimble and solutions-oriented, with a good understanding of budgets, timelines, and resourcing
• A natural mentor who enjoys helping junior strategists and creatives grow

What You’ll Do

Translate strategy into expression.

You understand the important space between strategy and design. The moment where insight becomes an idea, and ideas become something visual, emotional, and culturally relevant.

You’ll help unlock big ideas, tackle semiotic studies, shape creative territories for designers to express, and connect the “idea” to the “image” for both internal and external audiences.

Create compelling narratives.

You write with clarity and humanity. From positioning statements to manifestos to territory write-ups, you love language and know how to make strategy resonate.

You can build persuasive decks, or sections of decks, that connect strategy to design through clear, confident rationale and storytelling.

Bring brave thinking to innovation.

You’ll help shape innovation-focused deliverables across the studio, from concept writing and white space identification to innovation workshops and new ways of thinking.

Grow with presence.

You’ll be a key part of the strategy team, working across established and emerging brands alike.

This means raising the level of thinking, clarity, creativity, and ambition in every room you step into.

What We’re Looking For

• 4-8 years experience in a brand design, branding, or innovation agency
• Strong experience across positioning, architecture, messaging, innovation, and experiential strategy
• A relentlessly curious thinker obsessed with “why,” with a sharp eye on cultural shifts, emerging behaviors, and the evolving visual landscape shaping brands today
• Someone who can translate cultural signals, visual codes, and performance learnings into innovation opportunities, creative territories, and campaigns that drive growth
• Proven ability to lead projects end-to-end and bridge strategy with execution, turning strategic thinking into clear creative direction across storytelling, tone, look and feel, and experience
• A compelling storyteller and confident presence who is entrepreneurial, collaborative, ego-free, and comfortable challenging assumptions, mentoring others, and pushing ideas further

What’s The Job?

A Vault49 Designer is an agile, curious creative who can jump between projects and pitch in wherever the work needs them. They bring strong craft and an open mind, while continuing to build their skills, confidence, and point of view.

Requirements of the Role

• Strong communication skills and growing confidence presenting creative work
• Proficiency in Mac-based design tools, including Adobe Creative Suite
• Collaborative, open to feedback, and eager to learn and grow
• Developing understanding of strategic design thinking and brand context
• Culturally curious and engaged with design, trends, and the world around them

Main Areas Of Responsibility

• Develop and execute design and illustration across projects from concept through completion
• Translate briefs into thoughtful, brand-relevant design solutions
• Generate ideas and visual explorations, with a focus on experimentation and craft
• Contribute to presentations through strong visual design and clear thinking
• Respond to feedback and collaborate closely with creative and cross-functional teams
• Stay current on design, branding, and cultural trends and share inspiration with the team